The recent release of NYX in Australia via Target has been met by much excitement by those in the Australian beauty world. Finally! Another much loved international brand has made its way onto Aussie shores - while not at the same fraction of the price as it is sold in the US, products still range between $8.95 and $21.95, similar to Australis with all their products being marketed as under $20.
I remember my first visit to a NYX counter came about a month or two after it had landed in Australia as I was waiting to go - and spend, after I had finished all my final year exams. Who knows, maybe my anticipated visit was what kept me going.
A product which I had always been interested in was the NYX 'Soft Matte Lip Cream' ($12.95) and upon seeing the range of colours, immediately picked out four which I found myself most drawn to.
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| Top - Bottom: San Paulo, Antwerp, Stockholm, Istanbul |
THE VERDICT
What I really love about these lip creams is that you can easily build up the colour to a really opaque colour, or leave it as just a simple tint on the lips, I tend to apply them with a lighter hand and then darken them up if need be. They have a doe-foot applicator and easily apply on the lips like a cream, with a strong lasting-power of about 3-5 hours, (darker shades lasting a bit longer). The packaging is light-weight, making them very make up bag appropriate.
There is a wide range of colours in the collection too, I'm definitely keen to try out the red colour (Monte Carlo)! I also love the cute idea of naming each of them by a city. My favourite at the moment would have to be 'Antwerp', which is a really pretty pinky-peach colour that is a perfect match with the Australian summer.
There is a wide range of colours in the collection too, I'm definitely keen to try out the red colour (Monte Carlo)! I also love the cute idea of naming each of them by a city. My favourite at the moment would have to be 'Antwerp', which is a really pretty pinky-peach colour that is a perfect match with the Australian summer.
While I agree with that these lip creams can be rather drying on the lips, I've found applying a strong lip balm before applying my make up (I use the Nivea Lip Butter) and dabbing it off before i apply the lip cream is the best way to go.
If you're a fan of matte lip products, or keen to test one out, this is definitely an affordable product to try!
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Since my first NYX purchase I've returned and picked up a couple of other goodies - some of which will be reviewed at a later date ;) I still have my eye on plenty of NYX products - such as the Jumbo lip pencil in 'Honey' and the eyeshadow palette in 'Caviar', but alas these purchases will have to come at a later date.
I and many others can only hope that the arrival of NYX in Australia will bring other internationally-loved drug store brands such as Sleek, MUA and Elf.
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